Strategic advisor

I ask the
right questions.

The right questions identify the real issues.

Your issue isn't your product, your team, or your ads. The issue is you don't know what the issue is. Fifteen years inside consumer businesses, including a recent call that took one from losing money to $30M at 10% margins. I find the issue to prevent the next dollar wasted on a symptom.

You see the symptoms.
I find the cause.

Who this is for

Sound familiar?

For founders and leaders with teams of 10 to 100, where something structural feels off, and you're struggling to identify it.

  • 01 Every expert found a different problem. None of the fixes worked.
  • 02 There's no one you can say 'I don't know' to. So you don't.
  • 03 The board deck says strong momentum. You wrote it. You don't believe it.
  • 04 You keep re-reading the P&L like it's going to say something new.
Proof

Everyone said growth was the solution.
Spend more, scale harder. Wrong.

The numbers said the business model was wrong at any size. We fixed that first. That call is why it's a $30M company today.

$30M

net sales, 2025

10%

net margin, held while scaling

The full story →

Net sales & net profit, $ millions

$1.9M
−$2.7M
2019
$9.9M
−$0.8M
2020
$9.1M
−$4.2M
2021
$5.1M
−$1.6M
2022
Amit joins, late 2022
$5.5M
+$0.3M
2023
$19M
+$2.8M
2024
$30M
+$3.0M
2025
LOSING MONEY
PROFITABLE
RevenueNet profitNet loss
Kind words

Word from the people I've worked with.

“What really stands out to me is how well Amit both understands and presents data, and can come up with actionable solutions.”

Francesca BlythFrancesca BlythSr. Project Manager, Briogeo Hair Care

“He is able to find, learn, and implement out-of-the-box solutions to accomplish large tasks in record time.”

Hannah CosgroveHannah CosgroveStrategic Communications, Crunchyroll

“Look how much better things have been since Amit’s been able to more fully realize the integrator seat.”

Anton JusufiAnton JusufiHead of Product, Feals

“There’s no other person that I’d gladly sit on a Zoom call with for hours on end to brainstorm ways to innovate in the DTC space, problem solve and learn/grow alongside.”

Cleo von SiebenthalCleo von SiebenthalProduct Manager, Google

“Amit’s ability to see how one piece of content impacts the bigger picture is incredible and in part due to how he implements processes and checklists.”

Michelle FinneyMichelle FinneyArt Director, Alo Yoga

“His energy, experience, and passion for understanding the synergy between creative content and data analysis is contagious and inspiring.”

Kelsey SaboKelsey SaboEmergency & Trauma RN, Johns Hopkins

“He is one of the most creative and driven people I know and everyone who gets the chance to work for him, with him, or above him, comes out the other side better for it.”

Sophie AxelsonSophie AxelsonFounder, Neighborhood Pilates + Homebody Studios
How to start

Write me a note.
Tell me what’s not working.

If it looks like a fit, we do one working session on your actual issue. You'll leave with something useful either way. If we both want to continue, we start. Most conversations don't turn into engagements.

Write meor amit@hireamit.com